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Tide Laundry Detergent: Costco v. Coupon

How special are advertised specials? Usually, I just toss the marketing flyers straight into the recycling bin. However, this time, I decided to take a closer look. I buy laundry detergent from Costco under the assumption that more = cheaper. But is it?

costco-tide

Costco sells a 170 oz jug of Tide HE Liquid for $20.99. Actually, the true measure is loads and not liquid volume because liquid laundry detergent can come in varying concentrations. The more concentrated, the less needed. So, Tide sells for $0.191 per load from Costco.

target-tide

At Target, Tide 2x Ultra HE Clean Breeze sells for $0.219 per load. Of course, neither of these two products were on sale.

safeway-tide

Safeway will sell you Tide 2x Liquid for $0.177 per load with Club Card and coupon.

rite-aid-tide

Rite Aid has tagged Tide laundry detergent with a Red Hot Specials badge. At $0.187 per load, this deal is not as special as the one from Safeway, but hotter than the price from Costco and Target.

longs-tide

Longs Drugs also has Tide on sale for $0.170 per load if you have their ExtraCare card. So, the winner is Longs Drugs, which beat Costco by just over 2 cents per load. If you run one load of whites and one load of coloreds each week, that’ll come to 104 loads per year. Saving $0.021 per load nets $2.18 for the entire year.

{ 2 comments… add one }

  • elisssabeth January 19, 2012, 12:06 pm

    That would be one load of COLORS, not “coloreds.”

  • Bill hoogstraten April 7, 2013, 7:24 am

    Still I would prefer Costco! Every shopping trip to them I will safe $10 over going to e.g. Kroger’s or Publix. And “no”, it is coloreds not colors! You wash two or more colored shirts so you have a load of coloreds, not a load of colors!

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